JavaScript is a popular programming language, but it’s still new to search engine optimization (SEO). This means that there are many things that you need to know about how JavaScript works in order to optimize your site for Google. In this article, we’ll talk about what you need to know when it comes to JavaScript SEO and how you can start implementing these tips today!
Contents
- 1 Google is capable of indexing JavaScript content.
- 2 You need to tell Google when your page is loaded and ready.
- 3 You need to make sure all your content can be rendered without JavaScript.
- 4 Googlebot has a budget for resources.
- 5 Best practice is to serve the pre-rendered version.
- 6 JS SEO is new and challenging, but definitely possible!
- 7 Conclusion
Google is capable of indexing JavaScript content.
Googlebot, a JavaScript crawler and renderer, can execute and render content on the client side. If you want to make sure that your website’s pages are indexed in Google search results, then it is important that you use JavaScript and avoid using frames or iframes as much as possible (unless you’re using them for testing purposes).
You need to tell Google when your page is loaded and ready.
Once your page is loaded and ready for search engines, you need to tell Google when it happens. This is called “documentation.”
- You can add meta tags that tell browsers about your site’s content and structure. For example, if you have a header tag that says “my-site” in all capital letters, then this tells browsers about what kind of content exists on this page (it tells them which pages belong together). The following HTML code shows an example of how this works:
You need to make sure all your content can be rendered without JavaScript.
If you want your content to rank well on Google, it’s important that all of it can be rendered without JavaScript. If a user has JavaScript enabled, they’ll see the content in their browser without any additional input from them—and if the page doesn’t render properly (or at all), then there’s no way for Googlebot to know that this is an optimized page and therefore worth ranking.
This may seem like an obvious point but many people overlook it: if a site doesn’t render properly then its SEO will suffer as well! The ideal situation is one where everything works just as expected: users get what they expect when they visit your site, links work and images load correctly; everything looks good visually too! But sometimes this isn’t possible due to technical issues with servers or browsers etc., so instead try using tools such as Yandex Metrics which provide metrics on how well your website performs under different conditions (e.g., first load vs later loads).
Googlebot has a budget for resources.
Googlebot can’t see everything at once.
Googlebot is a resource-constrained search engine that has to prioritize its efforts and make sure they’re being used in a way that helps users find what they’re looking for. It’s not like Googlebot is an evil robot bent on destroying humanity; it simply doesn’t have the bandwidth necessary to process all of the content on the internet, let alone all of it simultaneously.
Best practice is to serve the pre-rendered version.
- Pre-rendering is a good idea.
- It’s easy to do, and it’s faster than JavaScript.
- It’s more secure than JavaScript, because you can’t run code on the client side (on your site) that isn’t inspected by Google as well as reviewed by developers who know what they’re doing. In other words: better security!
- Pre-rendering is more reliable than JavaScript—because it doesn’t depend on browser bugs or glitches; instead, it uses server-side code that runs with high availability in an environment where things like database connections and caching are taken care of automatically without any need for human intervention whatsoever!
- Pre-rendering makes your pages go faster too; because there’s less data being sent over the wire between server and client (and therefore fewer TCP packets), which means fewer requests per second from browser to server – resulting in faster page loads.*
JS SEO is new and challenging, but definitely possible!
If you’re new to JavaScript SEO, that’s okay. You’ll learn as you go! Even if your site is completely static and doesn’t require any JavaScript at all, there are still ways that Googlebot can help your website rank higher in the SERPs (Search Engine Results Pages). So let’s take a look at how Googlebot finds content on the web:
- Google indexes billions of pages every day. They do this by crawling through websites using their crawler bots—software that follows links from one page to another and makes sure they aren’t broken links or duplicate content.* The user-agent string tells us which browser we’re using when visiting our website so it knows what type of device is accessing it.* When someone visits our website or searches for something related via search engine results pages (SERPs), something called crawling happens behind the scenes too! It’s basically just like going down into an underground tunnel where people live; except here instead of living rooms there are libraries full of bookshelves filled with knowledge which everyone wants access too because after all…it’s known as “the internet.”
Conclusion
JavaScript SEO is a new field and it’s going to take some time for Google to catch up. But, if you have good content and an understanding of how Googlebot works, then it’s possible that you can start getting more organic traffic from your site by using JavaScript in your pages and other resources.